9 Signs of a Bad Title Tag: 1. "Home" or "Home Page" in title tag It may be logical or helpful to the website owner, but including "Home" or "Home Page" does not help visitors or search engines. All we really care about is what the page is about, and what it offers us. Why take up space with this non-information? You surely don't want to rank for the terms "home" or "home page." 2. Domain name in title tag Including the domain name (like example.com) in the title tag is redundant and takes up prime SEO real estate. If a searcher cares what site they'll be taken to, they can look at the green URL that's visible in the search result before they click. And web pages are automatically going to rank very high (at the top unless something is wrong with your SEO) when people search for your domain name, whether it's in the title tag or not. Put another way - Is it more important to tell people your website address, o...