Basic SEO is not hard, it is a methodic and logical approach to your Market. Let's get this straight. SEO rankings is really about understanding your market, your competitors and ultimately your visitors. A little bit of discovery will go a long way in successfully commanding your market. Before we get into the 5 elements of SEO, we need to examine the the discovery side of your business. Understand your market. Is there really an on-line buying market? You can have thousands of searches monthly with very few buyers. Is your product or service conducive to marketing on the Internet? Example: I ran across a market not long ago that I thought had some potential. "Tattoo Design". Many thousands of searches each month with relatively few competitors. So I found an affiliate program and set-up some PPC ads. After several hundred dollars in clicks and 1 measly sale, I stumbled into a forum that was talking about tattoos. What I discovered was that people weren't going ...